World Living Soils Forum 2024

AY

Armel Yver

KENZO PARFUMS

Sustainability Director

Armel YVER leads the sustainability strategy of LVMH Fragrances Brands globally. He works specifically with Givenchy Beauty & Kenzo Parfums to better integrate sustainability into core business strategy, products, and operations of each Maison. Prior to joining LVMH, Armel worked in sustainability more than 15 years for several beauty & luxury brands.

THEIR SESSIONS

Find here the list of all sessions presented by this speaker.

GRANDE HALLE STAGE 1

10:00 AM10:30 AM

Choosing the Relevant Regenerative Approach and Certification

This session will showcase the benefits of regional certifications, why certain companies have chosen a specific certification, and what certifications mean for the farmer in the implementation. It will also discuss if and why regenerative agriculture should be certified.

Raphael Delpech

Bureau National Interprofessionnel du Cognac

ARTE TousTerriens

Association pour la Promotion d'une Agriculture Durable (APAD)

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